CREATIVE FIELDS - Art Direction
- Content Planning
- Graphic Design
Together with the campaign 'Aktifkan Malaysiaku', we're were assigned to create a supportive campaign to encourages Malaysian to get active together with their peers. Task was simple, achieve 100,000 steps group score, and get it recorded in a video format with the present of 100 plus product, in return of rewarding prizes. We designed a series of motion graphic via various social media formats, tv commerial, microsite, and google banners to build up the hype among netizens.